Promoting gender equality
Afri’Kibaaru

Goals

To provide the populations of the Greater Sahel region with reliable, accessible and attractive news, to help them understand sustainable development and become involved in its implementation.
CFI’s objective is to entrench local skills in the production and dissemination of attractive content and to support specialisation in sustainable development issues.
3,5 M
54months
48Participating organizations
6Countries

A project

Supported by

AFD

In partnership with

Presentation

In the Greater Sahel region, few local media outlets produce news that is able to raise awareness of sustainable development issues and solutions among their audiences. However, they play a crucial role when it comes to informing the population and, thereby, contributing to changes in behaviour.

In partnership with France Médias Monde, CFI is implementing the Afri’Kibaaru* project to support the production and dissemination of news related to sustainable development in Africa, in several local languages, and the training of journalists in covering these issues.

Over a period of 42 months, Afri’Kibaaru will, through the media, raise awareness among the populations of six countries of the Greater Sahel region on issues related to the climate, gender, health and education. This will contribute to increasing their participation in public debate.

*“Kibaaru” means “news” in several African languages involved in the project

Verbatim
After the training I started going into the field and doing my own journalistic papers, choosing my angles, things I didn't do before.
Adam Diarra, journalist from Jamana Radio in Mopti (Mali)

Project beneficiaries

  • Journalists from 48 media outlets, particularly from public and private radio stations in Burkina Faso, Chad, Mali, Mauritania, Niger and Senegal.
  • Journalists from RFI’s local partner media outlets in this region.
  • Influencers, bloggers and members of civil society organisations.
Project manager
Thomas DELALANDRE

Files to download

Afri'Kibaaru

Actions

The production of content in local languages by and for the people of the Greater Sahel region

This part of the project is being implemented by RFI, with a budget of €11.5 million.

  • The broadcasting, by RFI, of reliable and verified news in Fula and Mandinka.
  • The broadcasting, by RFI, of diversified content for the promotion of sustainable development goals (SDGs) in Fula, Mandinka and Hausa.
  • Interventions by experts speaking in local languages and the organisation of balanced debates.
  • On-air promotion of local sustainable development initiatives.
  • The establishment and training of a network of community radio journalists who will, simultaneously, act as local correspondents for larger media outlets in the project target area.
  • Making the magazine programmes produced available to community radio stations.
  • The creation of channels for the dissemination of news and for interaction via social media in the three languages. 
Related news
January 18, 2021

Afri’Kibaaru: 3 questions for Thierry Vallat, Chairman and Managing Director of CFI

CFI is providing a key component of the Afri’Kibaaru project, dedicated to training, with a view to boosting the skills of the local media in...
September 26, 2022

"If you want to reach the public, call on women!" Three questions for Mame Aminata Ndir and Adja Aissatou Diallo

In July 2022, ten women who are experts in the SDGs* underwent the first Afri’kibaaru media training session in Saly, Senegal. Doctor Mame...
Dossier associé

Gender equality in the media and media content

Côte d'Ivoire, Ghana, Niger, Democratic republic of Congo

Grand angle
June 1, 2022

“Journalism can help push the boundaries for girls”

At the end of last year, the first competition focusing on gender equality, organised simultaneously in the six countries involved in the Afri’Kibaaru...

July 8, 2022

Interactivity and attractiveness: three questions for Nigerien journalist Ali Oumarou

Since April, the 46 media outlets that are project partners have received one week of on-site support to improve the quality of their interactive...

November 3, 2022

Interactivity at the heart of media: three questions for Abdoulaye Tienon and Rasmata Diallo

Since April 2022, 46 media outlets have received one week of on-site support to improve the quality of their interactive programmes in connection with...

June 29, 2023

Emel Sidnate: "We must promote women's expertise in the media"

From 14 to 16 June 2023, ten women who are experts in a specific area of the SDGs (Sustainable Development Goals) attended the third Afri’kibaaru...

January 30, 2024

Mohamed Saleh: a liaison between communities

Mohamed Saleh, 25 years old, based in Nouakchott, is a multi-talented journalist with Sahel TV. Calm, hard-working and a theatre and cinema fan, he is...

March 5, 2024

Houleye Kane: a brave heart can accomplish anything

Houleye Kane, 39, is a journalist and activist working to support young people, and especially women, and is a warrior whose words and actions come...

April 8, 2024

Abou Dicko, an "open air" pilot

When Abou Dicko was a child, he dreamed of becoming an airline pilot. Now aged 40 and still just as passionate about travel and discovery, he is...

July 19, 2024

What’s the story of Gaston Yamaro, the relentless self-taught man?

Gaston Yamaro has been working with CFI for 10 years, first as a beneficiary, then as a co-trainer and finally as a trainer. Born into a family that...

Training and enhancing the skills of local journalists and media outlets

This part of the project is being implemented by CFI, with a budget of €3.5 million.

  • Training for trainers.
  • Training in media outlet management, the basics of journalism and fact-checking.
  • On-site coaching (adapted to the specific needs of each media outlet).
  • Training in the development of an editorial strategy and on the interactivity and attractiveness of content produced for radio and the internet.
  • Support, design and production of content specialising in issues and formats adapted to the SDGs.
Related news
December 18, 2020

Afri’Kibaaru call for applications

CFI is looking for 48 media outlets to improve the information available on sustainable development in the Sahel region.
August 13, 2021

Media and SDGs: should the media promote journalism that speaks out?

In April and May 2021, the Afri’Kibaaru project was officially launched with six seminars, one in each of the host countries. These seminars were...
October 8, 2021

On the agenda for the return of Afri’Kibaaru, six journalist training sessions in the Greater Sahel region

In September, 92 journalists working for media outlets in six project partner countries attended sessions to review the basics and fundamentals...
March 8, 2022

Starting the year with training sessions for Afri’Kibaaru coaches on the interactivity and attractiveness of content

Two training sessions organised in Nouakchott and Niamey helped to boost the skills of the 19 coaches tasked with supporting the beneficiaries of...
March 30, 2022

Interactivity and attractiveness of content on the agenda at Afri’Kibaaru training sessions

Five workshops, held simultaneously in March 2022 in Ouagadougou (Burkina Faso), Nouakchott (Mauritania), Dakar (Senegal), Niamey (Niger) and N...
August 29, 2022

The SDGs at the heart of media support: three questions for Chadian journalist Ousmane Diarra

Since April, the 46 media outlets that are Afri’Kibaaru project partners have received one week of on-site support to improve the quality of...
December 2, 2022

Female Chadian experts in front of the camera

They are a paediatrician, an oncologist, an entrepreneur, an actress, a lawyer and an engineer. These women met for the first time in mid...
February 9, 2023

Interactivity at the heart of the media: three questions for Moustapha Seck and Eve Sokeng

Since April 2022, the 38 media outlets covered by the project in its five partner countries (Burkina Faso, Mauritania, Niger, Senegal and Chad)...
October 9, 2023

Female Chadian experts on camera: taking stock one year later

In late 2022, ten female Chadian experts gathered in N'Djamena for the first time to receive media training. One year later, three of them give a...
May 13, 2024

Radio stations in Chad raise profile of environmental challenges using digital technology

On the banks of Lake Taba, a fisherman explains how climate change is affecting his job. In Moundou, a vegetable producer talks about how the...
Grand angle
March 23, 2023

Three questions for Bénédicte Dero Korndo, a journalist from the Central African Republic

We meet with a young woman who has had a passion for journalism since childhood, who fled to Chad to escape the war in the Central African Republic...

May 16, 2023

Madjissembaye Ngarndinon: hard-working, tireless, talented

Even as a child, Madjissembaye Ngarndinon was a brilliant yet humble grafter. Now aged 33, the Director of Publication at the online newspaper...

June 9, 2023

Naïssem Isabelle Ngardoum: "Mrs Mbappé" lives at 100 mph

32-year old Naïssem Isabelle Ngardoum wears many hats: she is a multimedia photojournalist and reporter, entrepreneur, country coordinator and trainer...

June 16, 2023

One year later, what’s changed?

In 2022, journalist Hawa Ba denounced the prejudice suffered by young female athletes in a report on women’s football in Mauritania. One year later...

August 15, 2023

Bassine Lo Niang: a journalist with an aversion to injustice

As a child, she harboured dreams of becoming a lawyer or a journalist. Now 33, Bassine Lo Niang from Senegal is a managing editor, presenter and...

September 20, 2023

Boubacar Kanté, an enlightened journalist who avoids the spotlight

Trained in philosophy, Boubacar Kanté, 48, has always had a hunger for knowledge and sharing ideas. Despite having more than 20 years of experience as...

October 23, 2023

Ndeye Fatou Diery Diagne: shining the light on women

Ndeye Fatou Diery Diagne, 26, a cheerful and radiant web journalist for the Senegalese daily newspaper Le Soleil, speaks about women’s rights and the...

February 2, 2024

Aminata Kane's passion and inquisitiveness pays off

French-speaking journalist Aminata Kane has made her mark and become editor-in-chief at TVM, Mauritania's number one public television channel, at...

February 21, 2024

“Journalism can play a key role in promoting positive change”

Maïmouna Lo, a 43-year-old Mauritanian journalist, has worked for national television since 2007. She has just attended a cross-coaching course in N...

February 22, 2024

“Afri’kibaaru has worked as a catalyst, strengthening the role played by female journalists in Chad”

Néné Fatimé Brahim, a young female (video) journalist from Chad, has been working for TchadInfos, an Afri’kibaaru partner media outlet, since 2022. A...

July 5, 2024

What happened to Aché Adoum Attimer, the "StopBlabla" ambassador?

For the past seven years, the Chadian Aché Adoum Attimer has been Canal France International’s (CFI) beneficiary, co-trainer and project coordinator...

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