4M Asia

Goals

Contribute to the pluralism of the media and strengthen national cohesion by taking account of local and community questions in allowing the development of online media.
960K
43months
120Trained professionnals

A project

Supported by

In partnership with

Presentation

Southeast Asia has an economic and technological context which is favourable to the emergence of a new media economy. The wide use of social networks, a high Internet penetration rate and increased development of smartphones promote the transition from traditional media to digital technology.

However, there is still high inequality of development between the various countries, on the one hand, and within each of them, on the other. There remain technological, but also regulatory, economic and geopolitical inequalities which restrict the development of the media. This digital divide is compounded by inequality linked to the lack of representation of local issues which excludes part of the population from the national debate.

In order to assist the media in their digital transition, improve their representative nature and contribute to pluralism, the 4M project supports them in taking account of community questions and integrating them into their digital strategy. The 4M project will also assist the media from the region in developing new tools allowing them to increase their readership and establish their economic model.

Verbatim
« This training is comprehensive, much needed for journalists working in this region. The information presented, coupled with the detailed exercises, tools taught, are realistic and up-to-date. Thank you so much for creating this useful training and giving regional journalists a space to connect. »
Giang H. Nguyen, participant of the Data Journalism Training Workshop in Phnom Penh

Project beneficiaries

Online newspaper executives
Journalists with multimedia skills
Chief editors of traditional and online newspapers
Bloggers, activists, citizen journalists
Developers

Files to download

4M Asia

Actions

Encouragement in creating professional networks during the project opening and closing forums

In September 2014, the 4M Jakarta forum, open to almost 100 traditional and digital media players from the area, promoted the sharing of experiences and networking during days of discussions and workshops.

A 4M Asia forum is closing the project with a presentation of all the work carried out and the tools developed. The beneficiaries will present and compare their different experiences in the course of plenary discussions and more targeted workshops.

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Development of community and local initiatives within an Indonesian aggregator site created by the AJI.

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Members of the AJI then receive training in order to enable them to successfully carry out training across the country in subjects linked to the use of the web (writing, placing online, referencing, economic model).

Once they have been trained, members of the AJI, accompanied by a French journalist, lead discussions and workshops at various local sites on the treatment of local issues and participation in the editorial strategy of the aggregator site. These sessions can then be increased on the initiative of the AJI.

The analysis and assessment of the various initiatives undertaken in the regions leads to the pooling of knowledge and opens up the perspective of possible improvements to the site.

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Better presence and visibility of community issues in national media.

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Better expression of the diverse opinions of society through the use of digital tools.

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